Jean Queen Donna Ida Thornton created the DONNA IDA collection for the women who love denim. She was born in Australia but moved to the UK in 1999 and spotted a gap in the market for jeans that felt truly comfortable and launched the brand in 2012.
The collection was inspired by Donna's grandmother Ida who was known for her style and includes high waisted jeans and statement all-in-ones designed to shape and flatter every woman's figure.
Donna believes that the denim jumpsuit or boiler suit is the number one style outfit to get you out of the door looking perfectly put together and on-trend in a matter of minutes. It is simple, sexy, stylish and modern so you don’t have to worry about finding items to complement it. The jumpsuit is the perfect, versatile, statement piece that can take you from day to night with a simple shoe change.
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