MIMI ET TOI

Founded by Mimi van Dijk, MIMI ET TOI is a modern, feminine jewellery brand born in the Netherlands. Mimi launched MIMI ET TOI in 2009 after inspiration struck whilst travelling the world. Mimi, also the creative behind the brand, explains that her collections are inspired by travel, art, and architecture. Pearls in particular are a favourite of Mimi’s, having fallen in love with her Grandmother’s pearl jewellery at an early age. You’ll notice that pearls, alongside other stones, crystals and nods to nature feature throughout their highly sought-after collections.

When describing the brand, MIMI ET TOI explains that their pieces are designed to challenge the way we view jewellery. In their own words, their unique pieces are made from high quality materials and also, with love.

Though the MIMI ET TOI brand is best known for its jewellery, of which we are delighted to house here at Feather and stitch, Mimi also launched MAISON Mimi et Toi in 2019 with friend and colleague Joni Hopman. MAISON, an extension of the original brand, produces eau de parfum, bags, linen, and home deco, amongst other items. Today, both MIMI ET TOI and MAISON have been featured in global publications such as Vogue, Elle, Marie-Clarie and Harper’s Bazaar. The brand has boutiques across Europe, Indonesia and Puerto Rico.